In order to standardize the brewing process of Fangxian Huangjiu and accelerate the mechanized, informatized and intelligent development of the Fangxian rice wine industry, the "China's Poverty Alleviation Day ∙ Hubei Tourism Tour" and the Fangxian  " Book of Odes " & Huangjiu Cultural Festival, led by the Chinese Society of the Book of Odes, the China National Research Institute of Food & Fermentation Industries, the Hubei Provincial Tourism Commission, the Provincial Poverty Alleviation Office, the Agricultural Development Bank of Hubei Province and Hubei University of Technology, and organized by the CPC Fangxian County Committee, the Fangxian County People's Government, the Shiyan City Tourism Commission, the Shiyan City Bureau of Culture, Sports, Press and Publication and the Shiyan City Radio and Television Station, was successfully held on October 17, 2018. The experts, scholars and industry guests present at the event discussed how to maintain the quality and freshness of Huangjiu, how to speed up the process of Huangjiu entering shopping malls, supermarkets and e-commerce platforms, and how small workshops and small enterprises could meet the normative requirements of China's national standards for Huangjiu. Since then, the standardized brewing process of FangxianHuangjiu has been initiated.

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